No AI Art Policy

Every drawing on a Syd&Co product is hand drawn by me, Gemma. I don't use AI to make my art.

How I draw

I've been drawing dogs (and cats, bunnies and guinea pigs) for Syd&Co for over 9 years. Every design, every drawing on my sheets, and every tweak and bespoke drawing is done by hand. That's why a bespoke takes a little longer, and why you'll see a preview from me before anything is printed.

Why it matters to me

Syd&Co depends on imagination and storytelling. The stories in my designs, the little details of your dog, the walks and places we love. That's what makes these pieces worth making.

Most AI image tools learn from millions of artists' drawings, often taken without asking them or paying them. As an artist myself, I don't want my business built on that. My drawings are my own style, and real artists deserve to be paid for their work.

Where I do use AI tools

I'm a small business, so I'll be honest. I sometimes use AI tools to help behind the scenes, never for the art. For example:

Checking spelling and helping me write things like emails and product descriptions, which I always read and edit myself
Help with admin, numbers and planning

None of these are used to make the drawings on your hoodie, mug or print.

Ask me anything

If you'd like to know how your piece was made, just ask. You can also watch me drawing on Instagram.

Read our FAQs